This Zinfandel (58%) based blend also has a healthy dose of Merlot (17%), Cab (15%) and a touch of Syrah and Grenache. Medium bodied with ripe raspberry and plum flavors and dusty tannins.
As for value, a budget of $15-20/btl makes it easy to find a very nice red wine in today's market (but also so real losers), so I would only refer to the SFR as an "average" buy for the bargain wine shopper, especially if you are paying shipping and the per btl price ends up around $16-18. However, I also find myself buying this stuff by the case - ESPECIALLY THE CURRENT (2009) VINTAGE - which is significantly better than the last.
Bottom line: If you want a very good, solid California red that will make you, as well as even more discerning guests happy and don't want to waste your time, money, and worry looking around for a good red, this one is a no-brianer. You will not be disappointed. The 2009 Family Red is a winner and I am yet to find anyone who disagrees! That, in and of itself, justifies the mid-to-upper teens price. The surprise of just how really tasty you'll find it to be is a big bonus.